Propulsion

Customer case study

Case study: Fromagerie Bergeron

How Fromagerie Bergeron mobilized 300 employees across all shifts with Propulsion. 78.8% participation rate and $5,000 raised for Moisson Québec.

Food and beverage, cheese300 employeesSaint-Antoine-de-Tilly, QC
78,8%Participation rate
50 000Active minutes completed
5 000$Raised for Moisson Québec
Fromagerie Bergeron
« The participation rate grows with every challenge, and it's changing their habits at home too. »
Stéphanie Couture, Coordonnatrice marketing tactique, Fromagerie Bergeron

The challenge

Fromagerie Bergeron has 300 employees spread across day, evening, and night shifts, running 24/7. Siloed departments, teams that never cross paths. In a continuous production environment, building collective belonging and promoting workplace wellness is a real challenge.

How do you rally people who don't share the same schedules or workspaces?

The solution

Propulsion was deployed to launch inclusive collective challenges, accessible from the production floor to HR offices, whether your shift ends at 7am or 11pm. The platform provides a shared virtual space where every employee can track their progress, cheer on colleagues, and contribute to the collective goal at their own pace.

No need to be an athlete: just move, in your own way.

The initiatives

En mouvement pour Moisson Québec A challenge combining movement and philanthropy, designed to rally teams around the company's values. Result: 50,000 active minutes completed as a team and $5,000 raised to fight food insecurity.

Un BRIN d'exercice A team challenge launched after the holidays to combat seasonal blues. Result: 78.8% participation rate and 11 departments mobilized.

Employé Bergeron en ski alpin Employées Bergeron en ski de fond

The results

The strongest signal: participation rates grow with every new challenge. When people come back by choice, not obligation, the whole organization wins.

And these new habits don't stay at the office: they extend to home life, creating an impact well beyond the factory walls.

Features used

  • Collective challenges
  • Philanthropic challenge
  • Real-time tracking
  • Multi-shift accessibility
« We've always had excellent service from the Propulsion team. They listen and help us find solutions and put actions in place to make everything a success. »
Stéphanie Couture, Coordonnatrice marketing tactique, Fromagerie Bergeron

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