The biggest team showdown of the year. For 21 days in March, teams face off bracket-style, earning points through steps, active minutes, quizzes, photo challenges, and missions. Three rounds, rising stakes, one champion. Game on.
Available year-round. This theme is optimized for March, but our experts adapt it to your own HR calendar.
Suggested period
March
Duration
21 days
For 21 days in March, your organization turns into a tournament arena. Teams face off bracket-style, accumulating points through every possible engagement channel: daily steps, active minutes, health quizzes, photo challenges, and active missions. Three rounds, rising stakes, one champion.
March Madness is already a cultural phenomenon. Active March Madness channels that same bracket energy into wellness — with the same drama, the same water-cooler conversations, and the same "did you see what happened?" moments. Except here, every employee is a player.
Teams are seeded based on size and placed in a bracket. Each week is a round:
Week 1 — Opening round: All teams compete simultaneously. Points per capita determine who advances. The bottom third is eliminated but keeps participating for individual points. The bracket narrows.
Week 2 — Sweet Sixteen: Remaining teams are paired head-to-head. Direct matchups create intense daily rivalries. The stakes rise. Bonus missions appear: surprise photo challenges, flash quizzes, weekend step goals.
Week 3 — Final Four and Championship: The top teams battle for the crown. The entire organization watches the leaderboard. Every point matters. Every quiz completed, every photo shared, every active minute logged could be the difference.
Points are the only metric that captures total engagement. In March Madness, the winning strategy isn't just "run the most" — it's "engage the most." The team that completes every quiz, participates in every photo challenge, AND stays physically active will outperform the team that only focuses on steps. This creates a dynamic where the office quiz enthusiast contributes as much as the marathon runner.
Up to 30 points per day from steps, up to 70 from active minutes, plus weekly bonus points from quizzes, photo challenges, and active missions. The math favours consistency and breadth over single bursts of effort.
There's something about a bracket that makes people care. Seeing your team's name on a tournament board, watching matchups unfold, tracking who's advancing and who's on the bubble — it taps into a competitive instinct that a simple leaderboard can't match. Teams start strategizing: "We need everyone to complete the quiz tonight or we lose the matchup."
Eliminated teams keep earning individual points, so nobody checks out. But the bracket drama keeps the spotlight on the teams still fighting for the championship.
March is the transition month. The winter fatigue is real, but the days are getting longer and the promise of spring creates energy. A tournament format channels that restless energy into structured competition. It's also early enough in the year that engagement habits built here carry forward into spring and summer challenges.
Kick off your challenge with a captivating event! Gather your teams to discover the rules and objectives.
The Propulsion app lets your team track progress and stay motivated, regardless of fitness level.
Receive a final report with participation statistics and the impact generated by your challenge.
Get a ready-to-use toolkit to engage your teams: posters, emails, social media visuals.
Stay worry-free with our 24/7 support service.
Launch dates, duration and goals: we adjust every parameter so the challenge fits perfectly into your HR calendar.
Not at all. Our challenges are thematic templates you can launch at any time of year. The suggested month offers seasonal relevance (e.g. Earth Day in April), but our experts adapt the challenge to your own HR calendar.
Teams can sign up directly through the Propulsion app. A manager or coordinator can create an account and add team members.
Most challenges last 2 to 4 weeks, but we offer custom configurations based on your needs.
The Propulsion app provides a real-time dashboard with individual and team performance, accessible at any time.
No, all costs are transparent and include the platform, support, and all communication materials.
Absolutely! Our team can adapt the challenge to your context, goals, and company culture.
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